Last weekend I had the opportunity to participate as a vendor in a local Prom and Bridal Expo.
Multiple vendors offering goods and services for weddings and other formal events gathered together to meet (mostly) brides. Each guest had a “passport” that had to be stamped by each vendor for them to be eligible for door prizes which meant each and every bride came to my booth where I was able to talk with them about honeymoon destinations and the advantages of using a travel agent. I’ve never been a vendor before and I’m very introverted so I really appreciated that the organizers of the event set things up this way.
I was the only travel agent present and, in addition to having a lot of fun, I felt like I made some great contacts. I haven’t actually gotten any new clients yet but that’s okay. It was a fantastic experience and over the course of the day I fine-tuned my message which will be helpful as I move ahead with my business. I was able to let people know that not only are my services free but that they are VALUABLE.
The more I said this aloud to others the more the idea was reinforced to me. Sometimes I need the reminder that people aren’t doing me a favor by utilizing my services. We are entering into a mutually beneficial relationship as agent and client. I’m only beginning this year of firsts and I can already see that it isn’t just going to be about new experiences but new understandings. I’m ready.